Guizhou Sancao Hall
Contact information:0855-4227886
General Yang:13221948865
Manager Chen:15911939814
Miao medicine intangible cultural heritage care production base:
Visitor reception center of the New Red Health Industry Park, Shibing County, Qiandongnan Miao and Dong Autonomous Prefecture, Guizhou Province
Base Guiyang Office:
Unit 2, Building 1, Area B, Rongchuang Jiuyuefu, Guanshanhu District, Guiyang City

Guizhou Sancao Hall Alliance: Building a Brand "Core Momentum" Strategy


Release time:

2025-01-06

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On March 1st at 2 PM, the Guizhou Sancao Hall brand "Core Potential" strategic construction meeting with the theme "Three Lives Create All Things, All Grasses Return to Their Roots" was held in the conference room on the first floor of the Lin'an E-commerce Logistics Poverty Alleviation Industrial Park in Shibing County, Guizhou Province.

Three Lives Create All Things, All Grasses Return to Their Roots

SANCAOTANG

On March 1st at 2 PM, the strategic construction meeting of the Guizhou Sancao Hall brand titled "Three Lives Create All Things, All Grasses Return to Their Roots" was held in the conference room on the first floor of the Lin'an E-commerce Logistics Poverty Alleviation Industrial Park in Shibing County, Guizhou Province.

Brand Development of Miao Medicine Industry

Representatives attending this meeting include:

Ms. Yang Shuxian, General Manager of Guizhou Sancao Hall Pharmaceutical Biotechnology Co., Ltd.

Mr. Yang Chengming, General Manager of Guizhou Xuanhuangge Ecological Design Co., Ltd.

Mr. Tan Meihua, General Manager of Guizhou Shangpin Creative Network Technology Co., Ltd.

Mr. Luo Dongtian, General Manager of Guizhou Dongtianjing Media Co., Ltd.

Mr. Ding Honghao, Brand Director of Guizhou Muk Planning Co., Ltd.

The meeting agenda consisted of thematic explanations and interactive discussions, delving into the branding of the Guizhou Miao medicine industry.

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▲ Left 3 Tan Meihua, Left 4 Luo Dongtian, Center Yang Shuxian, Right 3 Yang Chengming, Right 2 Ding Honghao

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Core Construction, Core Refinement, Core Evolution, Core Detonation

This meeting discussed the multi-dimensional perspectives of the post-epidemic era, health, Miao medicine, and the rise of Qian goods, aiming to construct a brand ecological development for Guizhou Sancao Hall, deconstructing the deep connotations of the branding strategy "Core Construction, Core Refinement, Core Evolution, Core Detonation" driven by core potential.

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▲ Mr. Ding Honghao spoke about the path to success in brand creation.

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▲ Mr. Luo Dongtian spoke about the promotion of education and public welfare.

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▲ Ms. Yang Shuxian spoke about the strategic construction of the Miao medicine industry.

Introduction to Sancao Hall

Guizhou Sancao Hall Pharmaceutical Biotechnology Co., Ltd. is a diversified new pharmaceutical biotechnology enterprise, focusing on the non-heritage care and health projects of Miao medicine, closely integrating the inheritance of non-heritage, exploration of Miao medicine, ecological health, cultural tourism, and arts into development and construction. The project advancement is mainly divided into three stages: development of pharmaceutical culture, construction of Miao ethnic non-heritage cultural health towns, and completion of ecological incubation industrial parks, with the core being the display of Miao medicine culture, using tourism towns as spatial carriers, and Miao medicine health as the value engine, striving to enhance the overall image of Guizhou's Miao medicine cultural tourism characteristic towns, highlighting the core concept of the integration of "production, life, and ecology" and the five-in-one concept of "industry, city, people, culture, and scenery", gradually forming a comprehensive experience, comprehensive service, comprehensive tourism, and health cluster centered on Miao medicine culture, integrating the guiding opinions of the State Council on supporting Guizhou to explore new paths in the new era of western development (Guo Fa [2022] No. 2), innovatively creating a new urban post-service IP (comprehensive experience, comprehensive service, comprehensive tourism, health cluster).

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100 million, 2 million, 200 people

It is reported that the total investment of the first phase of the project is 100 million yuan, which, once completed, can bring over 2 million yuan in fiscal tax revenue to Shibing County and provide about 200 job positions, driving the income of 30% of rural households in the county.

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After the meeting, Mr. Yang Chengming asked about the ultimate destination of Guizhou Sancao Hall from the philosophical dimension of "Three Lives Create All Things", while Ms. Yang Shuxian provided answers from the cultural perspective of "Buddhism and Taoism", also introducing the exploration of ethnic minority IP, Guizhou's commercial value, and high-quality health industry, catalyzing the creation of a century-old enterprise brand, enhancing social service value, and jointly promoting the value of common prosperity.


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